I recently published a CEO briefing on strategic planning. In it, I offer seven questions that a CEO should ask to see if the company’s planning effort is meeting its potential. The question I’ll consider here is, which of those seven questions is most important today.
Before I give my answer, I’ll say that they’re all useful, and most are important. But, just as a good planning process needs to prioritize, and can’t deem every initiative highest importance, some aspects of “strategic planning design” are more important today than others.